When I first planned this Black Friday series, I was excited to dive into all the deals and share them with you. I thought it would be a fun way to connect, highlight great finds, and promote my Amazon affiliate account. But the truth is, as the days have gone on, I’ve realized something important: this content doesn’t feel true to me or to what I think you come here for.
So let’s talk about it.
Why I Started This Series
Like many creators, I’m always looking for ways to grow and connect with my audience. Black Friday seemed like the perfect opportunity to do both while also testing the waters with Amazon’s affiliate program. I imagined curated lists, fun shopping tips, and a little holiday excitement.
But as I worked through each post, something didn’t sit right. The products and promotions didn’t align with my passions, and I found myself forcing content just to hit deadlines. That’s not fair to me, and it’s definitely not fair to you.
What I’ve Learned
The best content comes from a place of authenticity. It’s easy to fall into the trap of “shoulds.” I should post daily. I should cover trends. But the reality is, you can feel when my heart isn’t in it. And I never want to deliver something that feels hollow or disconnected from the values we’ve built here.
What I’ve learned is this: I thrive when I’m creating content that reflects my true interests. Whether that’s sharing tips for simplifying life, celebrating small wins, or diving into topics that matter to both of us, that’s where I belong.
Where I’m Headed
Instead of pushing forward with content that doesn’t feel genuine, I’m choosing to pivot. This doesn’t mean I’ll never highlight deals or share great finds again, but it does mean I’ll only do it when it feels meaningful and valuable to you.
For now, I’m focusing on the things that excite me. Creating resources. Sharing personal stories. Connecting in ways that inspire us both.
Thank You for Understanding
I want to thank you for your support, patience, and understanding as I navigate this shift. Your time is valuable, and I never want to take that for granted.
If you have ideas or topics you’d love to see, drop them in the comments. I’m always here to listen and grow with you.
Sometimes the best thing you can do is pause, reflect, and recalibrate. That’s exactly what this is: a chance to reconnect with what matters and make space for content that feels real.
Thank you for being here with me, and for allowing me to figure this out in real time.
xoxo
-S
Diet Coke and Hair-Spray 